The franchise was established in 1989 as an expansion franchise. Orlando has been the second most successful of the four expansion teams brought into the league in 1988 and 1989 in terms of winning percentage, after only the Miami Heat.
The name "Magic" alludes to the area's biggest tourist attraction and economic engine Walt Disney World, along with its Magic Kingdom. Hewitt added that "You look at all the aspects of Central Florida, and you find it really is an exciting place, a magical place.
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